Australian photographer, TV presenter and travel influencer Elissa Sursara has attracted more than 200,000 followers on the photo-sharing platform Instagram after posting a series of stunningly curated images of animals to promote her conservation goals.
The blonde personality, from the Gold Coast in Queensland, has become popular across social media for sharing intimate pictures of exotic wildlife, including birds, kangaroos and tigers, in an effort to raise their profile in what she describes as “the Kardashian age.”
Climate change doesn’t care if you believe in it. Voltaire said, “men argue, nature acts.” We have to remember there is no Planet B, and the longer we wait to act on climate change, the more we jeopardise the futures of all living things. World leaders are showing their support for climate action (well, almost all). The oceans are rising, but so are we. ?? @climatereality #climate
Telling the Green Matters podcast that “wildlife is being left behind,” Sursara admitted she was concerned that people were more interested in fashion and beauty than they were in nature and conservation.
“I appreciate the hard work of people like Kim [Kardashian] and Kylie [Jenner],” she says, “but I think it’s important to champion non-profits and social issues as strongly as we champion hair and accessories.”
She said she signed up for Instagram in 2012 during the height of her Whale Wars fame, and begun attracting travel enthusiasts and animal lovers from across the globe.
“My followers are from Australia and the United States, and even Sweden and India,” she told the podcast. “It’s one big community now.”
The ANU biology graduate, who was this year showcased by the university for her success in the environmental field, was nominated by MTV in 2013 in the search for the stations Millennial Leader. Since, she has been nominated for awards by PETA, Australian of the Year and CLEO magazine.
Most common, but most beautiful… ?? The Galah (Eolophus roseicapilla) is endemic to mainland Australia and their name, galah, comes from gilaa, a word found in the Aboriginal language Yuwaalaraay. We spotted this stunning male perched at @wildlifehabitat in Port Douglas this morning in @TropicalNorthQueensland #ShotoniPhone
Sursara’s images of whales and landscapes, as well as her recommendations of lifestyle accessories including foods, tech accessories and health apps, has opened her audience demographic to include people who may not have originally cared about the environment.
She is slated for her own travel and conservation show in 2018/19, according to IMDb.com.