The 2015 series of The X Factor kicks off on the 29th August and ITV have today launched the epic new trailer.
The new sci-fi advert set in a secret underground lab shows, thousands of cloned robots of Cheryl Fernandez-Versini, each set with a mood for every occasion. Simon Cowell is aiming to make his dogs, Squiddly and Diddly the next big boyband. Rita Ora is learning how to judge contestants and Nick Grimshaw is fitted with ex judge Louis Walsh’s old micro chip.
The fun advert will air on TV for the first time tonight at 7.30pm just before Coronation Street.
But you can get a first look at the advert here, after ITV and X Factor revealed the commercial early on Twitter, after allowing fans to unlock the ad via RT’s