Today, Pantene launched the new campaign #8or8 with their Ambassador Selena Gomez.
Shortly after being announced as the new face of the Pantene commercial, Selena decided to get involved in the campaign that aim to help women battling cancer. Did you know that each year, 800,000 women are diagnosed with cancer and the cost of a human-hair wig ranges from $800 to $1,200 based on the wig length?
With the support of her fans, Selena joined the national challenge and ask them to get involved by donating $8 or 8” of hair to help provide free wigs for women battling cancer. See the amazing video below.
Let’s see how far this action can go; head over to the project to learn more!