Britains Next Top Model star Talulah-Eve has been recruited by Little Mix singer Leigh-Anne Pinnock to front an unairbrushed campaign for her swimwear company In ‘A’ Seashells Resorts ‘20 collection. This is a fashion first, with Talulah being the first transgender model to front a swimwear campaign.
The campaign’s focus is on the inspiring woman who wears the brand. “We wanted to create a campaign that was going to resonate with all women! We used four incredibly brave, strong and inspiring girls each standing for a message so empowering. We wanted to show that by just being you is enough and to own who you are and embrace the fact that your uniqueness is what makes you shine! And #LIKESEASHELLS We are ALL beautiful, ALL unique, each with a story to tell! This week we will be sharing each girls stories and their journeys to self love and acceptance. We are so proud and honoured to have such empowering women be apart of our campaign and cannot thank them enough for helping us to inspire everyone that wears INASEASHELL “
Talulah’s campaign story is labelled “This is my confidence” and in it she discusses how to be confident in yourself, and little things you can do to build up your own self-love.
Talulah made television history, as Britain’s Next Top Model’s first and only transgender contestant. With the show airing in 65 countries across 5 continents, she quickly captivated viewers around the world and established herself as the no-nonsense quick-witted face of the show, responsible for bringing in some of their highest audiences to date.