BTS’ American Music Awards performance made history…in more ways than one. Not only was it the first time the group performed live on U.S. television, but it was also the first time a K-Pop group ever performed live on the American Music Awards or on any American award show.
According to the official GWR Twitter account (@GWR), BTS’ historic AMAs performance helped them achieve the most Twitter engagements for a music group.
Congrats to @BTS_twt on a stellar performance at last night's @AMAs! ?#DYK? The South Korean band has succeeded in earning a spot in this year's #GWR2018 edition for having the world's most @Twitter engagements for a music group! ??? #BTSxAMAs https://t.co/8kRrByat80 pic.twitter.com/u9mXcPVWDP
— GuinnessWorldRecords (@GWR) November 20, 2017
The account also used the hashtag,
#BTSxAMAs, which generated a custom BTS emoji inspired by the group’s fans, the ARMY, whenever someone tweeted it. According to American morning show Good Morning America, there were around 20 million tweets sent about the guys’ AMAs appearance last night.
— Good Morning America (@GMA) November 20, 2017
Of course, the group’s phenomenal social media presence is nothing new. Earlier this year, the guys took home a Billboard Music Award for Top Social Artist, beating nominees such as Justin Bieber, Shawn Mendes, and Ariana Grande.
BTS’ success in the United States is certainly impressive, but the best is yet to come. The guys are set to release a remix of their hip hop song “Mic Drop” with DJ Steve Aoki and American rapper Desiigner this Friday. Performances of the remix will be aired on both The Ellen DeGeneres Show and Jimmy Kimmel Live! on television next week.