Pandora introduces “Sound On Spring” campaign

Seeing some new artwork in your city? That may be because of music streaming site, Pandora. To kick off the first day of Spring, Pandora launched a brand new campaign to help you find your unique sound.

In Nashville, San Francisco, Oakland, New York, Miami, and Atlanta, you may start to see some of your favorite artists including Jonas Brothers, Maren Morris, Bebe Rexha, Khalid, 2 Chainz, John Legend, and Becky G popping up more than usual. And hey, we’re not mad at that! They’re there to help you find the music that moves you, fuels you, and inspires you.

Other parts of their campaign include:

Sound walls: Leading street artists took the time to create their own interpretations of sound and spring discovery. The cooler thing? Each mural has its own unique QR code that will bring you to a customized playlist by the artist. Below is an example of one you’ll hear:

Sound bites: Get exclusive opportunities to hop in on private concerts featuring artists tied to the campaign.

Pandora Sound On Lounge: Heading to a music festival this year? Make sure to reserve some time for the Pandora Sound On Lounge to check out their experiential activations.

So exciting! Have you seen any of these yet? Let us know by tweeting us: @celebmix

Written by Ashley Bulayo

I reference anything and everything to Lizzie McGuire. Follow me on Twitter + Instagram: @ashleeeybash. I respond 99.9% of the time.