Justin Timberlake and Christopher Walken

Watch: Justin Timberlake in new Super Bowl commercial!

Justin Timberlake is the star of a new Super Bowl commercial for the beverage brand Bai, and he did not disappoint.

Seventeen years after the release of *NSYNC’s hit-single “Bye Bye Bye”, Timberlake still knows how to bring back the addictive song (in the subtlest, yet effective, way), with actor Christopher Walken on his side.


“I don’t want to make it tough, I just want to tell you that I’ve had enough,” Walken calmly says, sitting in a fancy living room while rehearsing the song’s famous lyrics. “It might sound crazy, but it ain’t no lie, baby, bye bye bye.”

Timberlake, looking handsome while wearing a wine red jacket, is sitting next to Walken, looking elegant before taking a sip of the Bai beverage.

The singer, who is an investor in Bai Brands and serves as the company’s “Chief Flavor Officer”, did tease us with a photo from the commercial last week on his Instagram, but gave no mention of Walken.

View this post on Instagram

Yes, we went there… #SB51 @drinkbai

A post shared by Justin Timberlake (@justintimberlake) on

What do you think of the commercial? Let us know, @CelebMix.

Written by CelebMix