Halsey has taken to social media to announce her collaboration with MAC Cosmetics!
MAC will launch a campaign on March 17, 2016 called Future Forward, according to Billboard. “It will be the first of an ongoing series of collaborations and campaigns that spotlight newer talent who are making waves within the music industry.” Tinashe, Lion Babe and Dej Loaf will also be collaborating with the campaign along with Halsey!
— h (@halsey) February 5, 2016
— MAC Cosmetics (@MACcosmetics) February 5, 2016
Halsey will be releasing a gunmetal matte lipstick ($17) called Halsey. The 21-year-old singer spoke exclusively to Billboard about what lipstick means to her, if she remembers the first time she wore makeup, and how her approach to applying makeup has changed over the years!
Billboard: Halsey, What about these products specifically channels or speaks to you?
Halsey: Specifically this lipstick is pretty akin to what it means to be Halsey. It’s pretty unique, and I’m known for changing my hair and style all the time. Not being trapped in one predictable look. I’m like a chameleon. I never look the same.
It’s really cool to me because it’s a cooler blue tone, which is my creative color. I use blue lights onstage and had blue hair for a long time. Blue stimulates me. I wanted to do something different that I hadn’t seen before and I realized I was wearing a lot of cooler toned colors and a lot of pinks and browns. I thought how great would it be to do something that was a bit more dramatic and more risky.
One thing I try to do with my look is not have the look wear me. I try to carry myself like there’s nothing too crazy for me to wear as long as I carry myself with the confidence to wear it. I hope people can feel the same way about the lipstick.
Billboard: Do you remember the first time you ever wore makeup? How has your approach to applying makeup changed over the years?
Halsey: The first time I ever wore makeup was definitely during a time that I was not allowed to. I have distinct memories of going through my mom’s makeup drawer and digging up M·A·C lipsticks. Her favorite one was a lipstick called Shitake, like the mushroom. And it was a dark, dark, dark brown and completely inappropriate for a small child to be wearing, but it’s what my mom had. Given the trends of the 90’s my mom was super grunge and really cool. She always wore flannel shirts & Doc Martens and a really dark lipstick. I remember being in love with how she looked. She was very boyish, rockstar, and relaxed. I think that has had a huge impact on how I wear makeup and fashion today. I think my approach to makeup has definitely changed over the years. I’ve started wearing less and I’m learning how to use makeup as a tool to enhance features that I have instead of trying to change my face into something that it’s not. I’ve also gotten much lazier!
Are you excited for Halsey’s collaboration with MAC? Let us know what you think in the comments or tweet us @CelebMix!