Iggy Azalea Drops New Single “Started” And Enlists Trixie Mattel And Vanessa Vanjie Mateo For Music Video

As we await her sophomore album, Iggy Azalea has released her second single from the said album. The song is called “Started” and a snippet was previously heard at the end of the “Sally Walker” music video. The song follows up “Sally Walker” and a music video that includes cameos from drag queens Trixie Mattel and Vanessa Vanjie Mateo was dropped to accompany “Started”.

Iggy Azalea, real name Amethyst Kelly, has really earned her place in the rap music industry and she continues to prove herself time and time again. She’s had a bunch of various hits, namely “Fancy” featuring Charli XCX, “Black Widow” featuring Rita Ora, as well as featuring on Ariana Grande’s “Problem”. She’s one of these acts that keep us all guessing, unsure of which path she’s following, and so she creates her own path when it comes to music. She is now an independent artist, releasing the music she wants. Her first single, “Sally Walker”, did moderately well chart-wise, she’s hoping this new single “Started” will be even more popular. The songs are from her upcoming second studio album, titled In My Defense, which is bound to be epic since she had planned to drop Digital Distortion as her second studio album, but it got cancelled – so we know she’s just going to deliver as we’ve waited so long for her sophomore album. We’re so excited about the new LP, especially since we loved her EP release, last year, titled Survive The Summer.

This new song was written by Amethyst Kelly and Ronny Wright, whilst it was produced by J. White Did It. As for the music video, she teamed up with director, Colin Tilley, yet again – he also directed her previous three music videos, “Savior“, “Kream“, and “Sally Walker“. The high-quality music video also features cameos from RuPaul’s Drag Race stars, Trixie Mattel and Vanessa Vanjie Mateo (AKA Miss Vanjie).

Watch Iggy Azalea’s Music Video To “Started” Here:

This is really Iggy Azalea at her best, “Started” is pure fire from the outset and, although it does have a similar rap style to “Sally Walker“, it has a more original chorus which will certainly embed itself in your head. The storyline of the song is all about how she came from nothing and made a name for herself, building her career up and up. Her vocals are on point from start to finish – we expect nothing less, now, when it comes to Iggy Azalea. This song deserves to become one of her biggest hits.

As for the music video, where do we even start? This is beyond high-quality, Iggy Azalea slays everything with this visual and we love every single scene. The video starts off with her marrying her sugar daddy who is in a wheelchair and using an oxygen mask. As the verse kicks in we see multiple scenes of Iggy Azalea spending time with her new husband, either in corridors or in the pool (where she wears a diamond-styled wig which must be very heavy). When the chorus kicks in again, she’s outside with her girls dancing to the track in the style of Tutting – she always claims she’s not great at dancing but she proved she could be fierce in “Sally Walker” but this time she slays massively, we so need more dancing from Iggy Azalea in her music videos.

The next scene sees Trixie Mattel pop up alongside a different version of Iggy Azalea, as they perform an infomercial for Die Slow Cake Co. which comes with its own little jingle. They’re selling Die Slow Cake Co. Easy Bake Cakes in a new flavour titled “Gold Diggers Ganache”, which sees its consumers die within seconds. After seeing the commercial, Iggy Azalea attempts to suffocate her sugar daddy, but backs out until she throws a feast, where we presume she uses the product from the commercial. Solo Tutting ensues on top of the dining room table where the feast is taking place as she celebrates the death of her sugar daddy, as now she’s rich.

After the chorus, another skit scene begins, where Vanessa Vanjie Mateo rings the doorbell. She congratulates Iggy Azalea on her sugar daddy being dead and asks if Iggy Azalea could help her with her sugar daddy. Miss Vanjie also asks if she’s keeping the puppies, but Iggy Azalea has decided to get rid of them. They start to redecorate the house, and this is where we see Iggy Azalea’s iconic dollar-suit consisting of a jacket and trousers made from dollar bills. The ending scene sees her host a house party, celebrating her new wealth, she also holds a cake at the end of the video whilst being the centre of the group, referencing back to what killed her sugar daddy.

The music video is a spin on starting from the bottom and becoming rich, as the song states. Iggy Azalea started from nothing and built up her career and did it off her own back, working. The visual portrays how others get rich in other ways without having to work a day in their lives.

“Started” is available to download and stream right now, via Bad Dreams Records and Empire. It is the second single from her upcoming second studio album In My Defense, which is planned to be her next release – we can’t wait!

What do you make of Iggy Azalea’s new single and music video “Started”? Let us know on Twitter @CelebMix.

Written by Jonathan Currinn

26-year-old writer, blogger, author, and journalist. Graduated from Staffordshire University in 2015. I write under the name Critic Jonni, on my blog. I also write for Channillo, Outlet Magazine, SPECTRUMM, Fuzzable, Modern Magazine, and Electric Mode. In the past, I have written for Fox & Squirrel Photography and the Daily Star. Follow me on Twitter @CriticJonni