Katy Perry Revealed As The Latest Face Of H&M

It has been confirmed this week that international pop icon, Katy Perry, will be the face of H&M’s 2015 Holiday Collection.

Following in the footsteps of superstars like Beyonce and Lady Gaga, Katy shared the sneak-peak picture on her Instagram:

Perry seems to be thrilled with the deal, claiming that she always incorporates H&M into her wardrobe and that it’s where she first started cultivating her personal style.

H&M have said that they love her incredible talent and energy.

The theme around the Holiday Collection is joy and togetherness for the holidays, and is rumored to feature loads of pattern.

Katy, who has also worked with Moschino and Claire’s Accessories in the past, will be featuring in the campaign in both TV and print.

The launch date of the collection is yet to be confirmed.