In our new digital media centric age, there are few bigger gold-rush spaces than marketing.
The bullish crypto market aside, in today’s day and age digital marketing CEO’s are the new rockstars of our age.
In today’s feature we take a look at 2 of the top CEO’s leading the digital marketing wave and acknowledge their contributions to the evolving digital economy.
The bullish crypto market aside, in today’s day and age digital marketing CEO’s are the new rockstars of our age.
In today’s feature we take a look at 2 of the top CEO’s leading the digital marketing wave and acknowledge their contributions to the evolving digital economy.
Thomas Herd, CEO of T1 Advertising
Herd- the CEO of super achiever boutique agency T1 Advertising-is renowned for developing the first quantifiable science of digital marketing.
His signature industry leader program comes with marketing’s first CPA improvement guarantees and risk-free clauses that refund clients for any shortcoming in results.
His clientele includes a cadre of established industry leaders- LVMH, Prada, L’Oreal, Ritz Carlton- to the new wave of millennial era market giants such as Pretty Little Thing, Boohoo, MeUndies, and dozens more.
Mike Heller, CEO of Talent Resources
There have been few more impactful celebrity-marketing agencies than Talent Resources.
Not only is there CEO Mike Heller the industry’s earliest adopter of wide scale influencer marketing, he continues to steward its development and future.
Talent Resources- despite its meteoric growth and large size- is also more agile an agency than most would give it credit for.
Under Heller’s guidance, the agency has developed specializations in everything from event marketing, social media management, and even corporate training.
Heller- who splits his time between New York and London- has brought thousands of brands to the limelight by making celebrity access more democratic than ever before.
While Heller organizes the big deals, his partner Matt Kirschner specializes in execution, client communications, and contract extensions.
His business model is exemplary for all marketing agencies to learn from, regardless of niche.