Brooklyn, New York-based multi-instrumentalist, pop artist Sulene unveils her brand-new music video, “Electrosexual,” a track lifted from her forthcoming EP, In the Style of David Lynch, slated to drop April 29 via Secret Friends Music Group/Trash Casual.
Speaking to the video, Selene says, “People being attracted to electronics, dancers in an arcade, my fantasy/nightmare, David Lynch references; these are the things that make up ‘Electrosexual.’ There’s a storyline through this whole video, it almost feels like a short film I got to make, and I’m curious to see what each viewer gets out of it without me revealing my intentions. Enjoy.”
Originally from South Africa, Sulene’s sound amalgamates synth-drenched electro-pop with edgy Nine Inch Nails industrial rock. The end result exudes a beaucoup attitude translated as fuck-it, be-precisely-who-you-are.
Sulene’s music has been featured on Ray Donovan and The Affair, as well as in commercials for mega-brands such as Nike and Dior. She appeared on Jimmy Kimmel Live! and toured as the guitarist for Nate Ruess’ live band, along with being highlighted by MTV, Rolling Stone Magazine, Billboard, Buzzfeed, Earmilk, and Spotify.
When asked where she sees herself fitting into pop music today, Sulene shares, “I see myself as a break from the seriousness, to be honest. The last few years have been so tough, for obvious reasons, and personally, I’ve really enjoyed listening to upbeat, silly, experimental music. And that’s all I ended up wanting to make over the last year. There’s a lot of tongue-in-cheek stuff going on in my new EP and I just want to make people smile and dance. And there’s one “more serious” track that I hope will mean something to people as well.”
Directed by SK Studio with director of photography Ethan Stupp, the video opens with Sulene lounging on a couch, while surreal, floating visages sing. Then the visuals shift to Sulene in a video arcade, where a quartet of glamorous dancers struts their moves.
“Electrosexual” opens on deep, dark, industrial colors riding a thumping kick-drum. Sulene’s sensual voice imbues the tune with portentous flavors. On the chorus, her tones assume luminous hues, at once thrilling and risky.
A confrontation with her doppelganger injects an existential, Lynchian experience, followed by the harmonics ramping up to galvanizing layers of industrial-pop, thick with thrumming leitmotifs.
Dripping with subtle eroticism and broad-spectrum gravitational energy, “Electrosexual” reveals the superlative talent of Sulene.