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    NE-YO Drops New Single & Music Video For “What If”

    Philip LoganBy Philip LoganSeptember 26, 2021
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    NE-YO
    Photo Credit: Darren Craig
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    R&B superstar Ne-Yo makes his triumphant return to the world of music this week, with the unveiling of his first release of the year, What If.

    Recorded in London with producers Ebenezer (Rak-Su, NCT 127) and Magnus Klausen (TXT, Big Drippo), and serving as the follow up to 2020’s U 2 Luv, a collaboration with JEREMIH, the “shimmering dancefloor banger” finds NE-YO reminiscing over a lost love, and wondering what path his life might have taken had they not parted ways.

    NE-YO

    For the tracks accompanying black and white music video, made in partnership with Shutterstock, we see the Closer hitmaker perform intricate and complex choreography alongside a troupe of female dancers in front of giant LED screens.

    Commenting on the super slick clip, VP of Editorial at Shutterstock Candice Murray says in a press release: “As a multiple GRAMMY Award winner and one of the most celebrated artists of this generation, Shutterstock was thrilled to be the behind-the-scenes photography partner for NE-YO’s ‘What If’ music video. In addition to behind-the-scenes imagery, Shutterstock also provided visual and special effects from our robust library of over 400 million visual assets. We wish NE-YO every success for this music video release, and we look forward to our ongoing collaboration.”

    What If (Official Music Video)

    What If is available to download / stream now.


    Let us know your thoughts on NE-YO over on Twitter @CelebMix now!

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