Pop sensation Ava Max has unveiled her latest single, an electro pop anthem of hope and resilience called ‘EveryTime I Cry’.
Written by Ava along with Caroline Pennell, Lauren Aquilina, Sean Myer and Cirkut, ‘EveryTime I Cry’ is a powerful bop about finding the light at the end of the tunnel and coming out of a hard situation even stronger than you were before.
With the global pandemic causing so much heartache in many ways over the past year or so, ‘EveryTime I Cry’ comes at the perfect time and listeners will no doubt be able to relate to the track’s important message.
When the voices get loud, I’m turnin’ them down
Feel good in my body forever and ever
When the tears start to fall, I’m catchin’ them all
And I know the future is better, ’cause
Every time I cry, I get a little bit stronger, stronger, little bit stronger
Of the empowering single, Ava says, “After every struggle you go through you become a little bit stronger. And every tear you shed is not wasted, but becomes your river of hope.”
‘EveryTime I Cry’ lyric video
‘EveryTime I Cry’ is the latest release from Ava who has quickly made her mark as one of the most-streamed female artists in the world. Her previous single ‘My Head & My Heart’ has racked up more than 401 million global streams, whilst her debut album Heaven & Hell quickly rose to Gold certification upon release and featured the smash hit singles ‘Kings & Queens’, ‘Who’s Laughing Now?’, ‘So Am I’ and the global phenomenon, ‘Sweet But Psycho’.
‘EveryTime I Cry’ is available to download and stream now.