Ahead of this Halloween season, Fanta®, Universal Pictures and Blumhouse are delivering chills and thrills like never before with a global partnership which sees four horror icons come together for the first time in the ultimate Halloween line-up.
The partnership sees horror icons Chucky (Chucky franchise), Freddy Fazbear (Five Nights at Freddy’s 2), The Grabber (Black Phone 2) and M3gan (M3GAN 2.0) united over one insatiable craving: Fanta®! Across the globe, fans can expect to see the cult and modern Halloween characters on the hunt, with a series of experiences in the run up to Halloween. They may be from very different worlds, but this time, they share the same desire – They Wanta Fanta®.
Universal will release two terrifying new chapters for these horror icons, including Black Phone 2 (in cinemas 17th October) and Five Nights at Freddy’s 2 (in cinemas 5th December). Both films are from Blumhouse, the leader in horror.
Not only are these horror icons chasing and gracing the limited-edition Halloween Collection packaging of the classic Fanta® flavours, but for a limited time, they’re also after Chucky’s custom flavour: Chucky’s Punch. This berry flavour Fanta® is available worldwide from today alongside all four icons on cans across the full Fanta® flavour range. Portraits include Chucky on Limited Edition Chucky’s Punch; The Grabber on Fruit Twist; Freddy Fazbear on Orange and Orange Zero, M3gan on Lemon. Fans can get more from the characters by scanning the QR code on the side of cans to access exclusive content and experiences.
Marina Nastyushenko, Fanta Brand Manager at The Coca-Cola Company said, “Fanta has a longstanding association with Halloween, a time when cravings resurrect and tricks and treats creep around every corner. This year, we’re excited for fans to enjoy our thrilling limited-edition Halloween Collection, in partnership with Universal Pictures and Blumhouse. There’s more to come with this iconic partnership, so keep an eye out for how you can get up close and personal with the horror icons of the spooky season.”???
From September to October and beyond, fans are encouraged to keep their eyes peeled as the horror icons are set to show up everywhere that Fanta® does, from the limited-edition packaging, to retail, vending machines, factories and real-life experiences, all to get their hands on a delicious Fanta®, so you need to grab yours before they do!
Don’t let these horror icons steal all the Fanta®!?The full Fanta®Halloween Collection flavour range is now available nationwide. To find out more information on the partnership and?They Wanta Fanta®, click here.
Fanta®, and?its partnership with Universal Pictures was created by WPP Open X, led by Ogilvy and supported by Burson, EssenceMediacom, Hogarth and VML.
* There are five horror icons in total. Michael Myers is a US exclusive horror icon and is not available in other markets.
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